Simon AI
Composable data architecture for marketing outcomes
Built on Snowflake, Simon Data closes the gap between your cloud data warehouse and your marketing team.
Trusted by current and future Fortune 500 brands
Engineered for marketing teams by Ph.D. data scientists
Lean into your data investments to power modern marketing strategies, increase data utility across your business, and save time and money on resources.
Zero copy architecture
Keep Snowflake as your single source of truth by activating data within Snowflake and without data replication.
Flexible deployment
Implement a CDP that works with your current and future data architecture.
Marketing-friendly application
Empower your marketing team with the data and tools they need to better drive marketing outcomes.
Resource-efficient workflows
Free up more time to work on more complex data problems rather than endless SQL queries.
Managed vs Connected deployment
How it works:
Data is replicated from your cloud data warehouse into Simon’s Snowflake and the Simon CDP runs directly from Simon’s Snowflake.
A managed deployment is best for:
Businesses that use a cloud data warehouse (CDW) that isn’t Snowflake (e.g. Redshift, BigQuery).
How it works:
The Simon CDP runs directly on your Snowflake instance rather than Simon’s Snowflake. This allows you to activate customer data with zero data replication and lower latency.
A connected deployment is best for:
Businesses that use Snowflake and have clean and highly structured Snowflake data that’s ready for marketing segmentation and activation.
Compare deployments
| Features | Managed | Connected |
|---|---|---|
| Schemaless integration | Yes | Yes |
| Bidirectional data sharing | Yes | Yes |
| No-code, marketer-friendly application | Yes | Yes |
| More utility of data across the business | Yes | Yes |
| Compatible with any data infrastructure | Yes | Yes |
| Snowflake Customers | No | Yes |
| Inherited Snowflake security and governance | Yes | Yes |
| No data replication = No 2nd source of truth | Yes | Yes |
| More control of data access & operations | Yes | Yes |
| Zero ETL provides higher uptime | Yes | Yes |
| Faster deployment (just weeks!) | Yes | Yes |
| Low latency | Less than one hour | Minutes! |
| Lower platform cost | Yes | Yes |
Integrate with other data warehouses and 70+ tools
Not a Snowflake customer? Although Simon is built on Snowflake, the Simon CDP integrates with all cloud data warehouses, plus your other data and marketing tools.
Learn how leading brands use real-world signals and launch mass personalization 10× faster with Simon AI.
By clicking Sign Up you're confirming that you agree with our Terms and Conditions.