# Transparent Partners

## About
We are a boutique consultancy of highly specialized people with unique marketing, media, data, and technology backgrounds. With a focus on building partnerships grounded in mutual trust, open-mindedness, and transparency, marketers depend on Transparent Partners to design & optimize their marketing technology stack, consumer data strategy, and measurement systems.

Learn more at [Transparent Partners](https://transparent.partners/).

## Core Capabilities
- Modern Marketing Data Strategy
- Marketing Technology Design
- RFI/RFP Support & Enablement
- Martech & Adtech Optimization
- Technology Implementation
- Marketing Measurement
- Operational Readiness
- Staff Augmentation
- Organizational Change Management

## Platform Experience
- Simon AI
- Google Analytics
- Snowflake
- Acurity
- LightUp
- TBD

### Blog

#### Behind the scenes of CDP success: going beyond the tech
Learn more at [this link](https://transparent.partners/2023/09/29/behind-the-scenes-of-cdp-success-going-beyond-the-tech/)

#### What is a data strategy and why do you need one?
Learn more at [this link](https://transparent.partners/2023/06/29/data-strategy/)